Swap Tips

Internet Promotion

Distribute your promotional materials for FREE!

LEADS — TRAFFIC — SALES

First - What are Promotional Packs?

mompack We swap - Here’s how it works:

I accept your business cards, flyers, pens, pencils, notepads, samples marked with your contact information or anything else promoting your business.

These are placed in clear bags or stapled nicely (for lighter weight orders) and called a Mom Pack. (an idea originally started by Moms with Home Businesses.)

Mom Packs are distributed to potential customers. I currently distribute in:

  • Internet orders placed at TracyTrends.com
  • Family Support Center on a military air base
  • Moms and Tots Groups
  • Day Care Providers
  • Chamber of Commerce Members

What does it cost you?
Please accept my flyers or business cards in return to distribute as you see fit. (Business cards can be on a counter, etc. You do not have to create packs.)

If you join me you will want to find more mompackers to swap with as well.

Now... how do we get others to take them or even better - distribute them for us?
Keep Reading!

mompack Many have asked:

***How am I getting others (chambers, military bases, daycares etc) to take and disrtibute packs (promotional materials from moms)***

1. First Contact: Start with the first person you see (does not have to be in charge). (often they have more time to listen.

2. Say What? Tell them "I am a member of a national Moms group who distributes packs for FREE (get therse words in National, Member, Free)

3. Hold Gold: Be holding your best pack: Add a notepad, candy and pen and tons of fillers turned so different colors show and % discounts show. Also try and have topics show: like the word SCRAP, MOM, Website Promotion - a variety of topics) I hold on to the pack until they ask for it as it keeps them listening. (They want to hold it!)

4. Explain: Do tell them "We try and include at least one sample or treat in each pack so it is not just paper. This pack has three but often it may only have one. (Then when you bring them packs - if needed fill half with candy so you can spread out the distribution of your expensive samples.)

5. Ask for Help: Do you have any programs that would accept the packets or know of another organiztaion who could help our group? (Often I get 3 names - people always want to help, especially if they are going to say no) Work in that you can bring a box to display them. (Take a box and print the mompack girl logo with "FREE MOMPACKS from TracyTrends.com (your company)" and glue this to all 4 sides.

6. About You: Work in what you do when explaining the pack. Say "The the potty training book flyer is mine but everything else is from our group."

In short, I am getting in because I say I am promoting a national group - not necessarily me.

I hope this is helpful to some and if you implement it, please consider swapping with me

Tracy Foote from Manhattan, NY and mother of three young children. She is author of three potty training books, has a home business (internet gift shop) and loves to travel (especially to Latin America).

*This article is available for your site, for a FREE as long as credit is given to the author. Please do let the author know where it is being used.

 


 
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